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This web site states the following, "Jump to main navigation and login." We noticed that the web site said " The Certified Financial Analysts Program." It also said " Program is launched a state-of-the-art course design and curriculum. The current program is best described as self-study, distance-learning program that takes a general approach to investment analysis, valuation, and portfolio management, emphasizes the highest ethical and professional standards." The header had cfa as the highest ranking optimized keyword. It is followed by Institute of Chartered Financial Analyst of Pakistan, Institute of Chartered Financial Analyst, and Chartered Financial Analyst of Pakistan which isn't as ranked as highly as cfa. The next words cfa.com.pk uses is cfa. Institute of Chartered Financial Analyst of Pakistan was included and could not be viewed by web engines.